Programme structure:
Course 1: Basic Internet Marketing
If your customers on the Internet, then you should be too. This course will show you where to start. It is ideal for business owners and people new to marketing who want to learn the basics of Internet marketing.
Course 2: Building a Brand on Social Media
Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.
Course 3: Marketing with Social Media
Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. If you understand the basics of social media, this course will give you ways to add it to your marketing plan.
Course 4: Email Marketing
In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.
Course 5: Creating a Google AdWords Campaign
Many companies advertise with pay per click Internet ads. This course focuses on the largest machine available: Google AdWords.
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