Promoting a Marketing Webinar – WDTU

Descriptions

Webinars are an affordable and effective tool for connecting with your staff, customers and your online community. As someone who already has the skills to create webinars — from the structure and content to how to use webinar platform technology — you are ready to join the thousands of companies and entrepreneurs using webinars to promote their products and grow their revenue. This course focuses on the essential steps to promoting a marketing webinar that connects with your target audience and generates your desired results.

Students Learn How To:

Define the marketing objectives of your webinar
Create an attendee avatar to connect with your target audience
Create and use a lead magnet
Develop a promotion strategy
Explore the potential of a joint venture
Create a webinar marketing calendar

What Topics are Covered?

The Webinar
The Participant
Lead Magnets
Promotion Strategy
Joint Ventures
Landing Pages
Re-Evaluating

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